Search Engine Marketing

Search Engine and Internet Marketing covers a whole host of activities, designed to both make your website more visible to the major search engines like Google and to also attract customers to click and visit your website. The type of marketing activity will vary depending upon your requirements, the target market and of course your budget.

If planned well and delivered correctly, an Internet Marketing campaign offers one of the highest returns on investment. We help our clients to formulate, optimise and then deliver a digital marketing plan to get the highest return possible.

The scope of our Search Engine and Internet Marketing services will vary depending upon your specific requirements and budget, but may include:

  • Market & Competitor Analysis / Benchmarking
  • Keyword, Phrase and Geo-Targeting Research
  • Targeted Content Writing (Copywriting) / Updating
  • Search Engine Optimisation (SEO)
  • Search Engine Marketing (SEM)
  • Paid Advertising (Pay Per Click)
  • Asset Creation – Copywriting, Images, Audio, Video
  • Targeted Email Marketing
  • Email Recipient List Management
  • Social Media Channels / Campaigns
  • Customer Surveys
  • Campaign Management
  • Conversion Rate Optimisation & Tracking
  • Detailed Performance Reporting

Internet Marketing Packages

Our Search Engine and Internet Marketing packages are normally bespoke to specific client requirements. However to give you some idea of activity and associated costs, we have put together the following indicative packages.

Standard

£495per annum
  • 5 Keywords / Phrases

  • Target Market Research

    Keyword / Phrase Research

    On-Site Search Engine Optimisation

    Meta Tags / Title Tags / Alt Tags

    Page Structure & Headings

    HTML / XML Site Maps

    Google & Bing Webmaster Tools

    Robots.Txt File Creation

    Quarterly Review / Updating

    Monthly Performance Report

  • £495 / annum cost

Advanced

£295per month
  • 15 Keywords / Phrases

  • All Standard Package Elements

    PLUS

    Competitor Analysis

    Page Content Copywriting

    Keyword Placement / Density

    Internal / External Links

    Image / Media Optimisation

    Google Local / Business

    Page Speed Analysis

    Monthly Review / Updating

    Monthly Performance Reports

  • £295 / month cost

Professional

£595per month*
  • Unlimited Keywords / Phrases

  • All Advanced Package Elements

    PLUS

    Google AdWords Advertising*

    AdWords Campaign Management

    Email Newsletters / Marketing*

    Recipient List Management

    Email Templates

    Email Campaign Management

    Weekly Review / Updating

    Weekly / Monthly Performance Reports

  • From £595 / month cost*

* Please note, paid advertising (pay per click) and/or email marketing distribution will incur additional costs, which will be agreed and budgeted in advance.

To find out how we can make you more visible on the Google Search Engine and others, please call us or complete our quick contact form. We look forward to working with you.